Saturday 14 September 2013

The Romance is back

Hello people, yey, its week 8 going on 9. Well this week's post is about the relationship between enterprise system, i.e.how wikis and blogs enhances professional services.The case example for this scenario will be Emirates Airline, this is a world leading airline that prides itself in its customer satisfaction and style. On searching the website, I noticed Emirates has facebook and twitter, and also engage their customers through those means too.

Emirates has about 1.9 million followers on Facebook, this is a very large number. Facebook and social enterprise system has an added advantage on how a business is conducted. Emirates post major sales and promo details to facebook as well as any major flight delays or events pertaining to flight disruptions on the page.




Furthermore, with Facebook, Emirates would have customer insights about their services, with this informed decisions would be paid that will best benefit their valued customers.

Emirates also have a Youtube Channel that they use in broadcasting their new services and routes that they have. it is a key tool because nowadays, there seems to be a lot of people especially young people who have a strong affinity for technology. Such people will be targetted b Emirates through their youtube channel.

















4 comments:

  1. Hi,
    How has Emirates changed their implementation of Enterprise 2.0 now that they have a new alliance with Qantas?

    Check out my blog http://felipeinb346.wordpress.com/

    Thanks,
    Felipe

    ReplyDelete
  2. i guess it will still remain the same

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  3. Hey,

    Is Facebook the only social media tool they used? Do you think it'd be beneficial if they used Twitter, Youtube or even LinkedIn? Nice post! They seem to be doing well. :)

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  4. i don't believe its the only tool it seems facebook is popular at the moment and many people will be on it.

    ReplyDelete